Worldwide Launch of ARPA — Founded by perfumer Barnabé Fillion, Arpa Institute of Synesthesia explore modularity of elements that evolve into scent sequences.
Art Direction & brand identity
Stationery, packaging, web design, social media
Photos by Julien T. Hamon, Tom de Peyret, Fernado Etulain, Barnabé Fillion
Creative Direction by Barnabé Fillion and Marsha Meredith
Logo Design by Eric Pillault
Film by Olivier Sévère
Sounds by Erwan Sene, Pierre Rousseau, Joseph Schiano di Lombo, Cyrus Bayandor
Art Direction and Design by Camille Legrand